About definity
Definity Financial Corporation is the parent company to Canada's leading property and casualty insurance brands, including Economical Insurance, Sonnet Insurance, Family Insurance Solutions, and Petline Insurance. It offers personal and commercial insurance products such as auto, home, property, liability, and pet insurance, distributed through brokers and digital channels. Formed in 2021 via the demutualization of Economical Insurance, it builds on over 150 years of heritage.