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Acquisition Team Lead (SMS, Email)

· remote · lead · full-time
igamingmarketing
3.5
AI Score
The vacancy has clear tasks but lacks compensation details and company information.
no salary infono company info
Job description
Lead the acquisition team in driving user growth through SMS and Email campaigns in the iGaming sector.
Responsibilities
• Manage a team of marketing specialists. • Plan and launch SMS and Email acquisition campaigns. • Analyze results and continuously optimize effectiveness. • Conduct tests on content, timing, and audience segmentation. • Work with large databases and their segmentation. • Ensure quality delivery of campaigns. • Interact with external platforms and service providers. • Regularly analyze metrics and seek new growth opportunities.
Requirements
• Experience in Acquisition / CRM / Retention in iGaming. • Experience with SMS and Email campaigns. • Experience in team management or mentoring specialists. • English language proficiency at B2 level or higher. • Strong analytical skills and a passion for working with data.
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