Associate, Growth Marketing (Advanced Trading Products)

Gemini is a global crypto and Web3 platform founded by Cameron and Tyler Winklevoss in 2014, offering a wide range of simple, reliable, and secure crypto products and services to individuals and institutions in over 70 countries. Our mission is to unlock the next era of financial, creative, and personal freedom by providing trusted access to the decentralized future. We envision a world where crypto reshapes the global financial system, internet, and money to create greater choice, independence, and opportunity for all — bridging traditional finance with the emerging cryptoeconomy in a way that is more open, fair, and secure. As a publicly traded company, Gemini is poised to accelerate this vision with greater scale, reach, and impact.

- Own end-to-end GTM strategy and execution for advanced trading, stocks, and perpetuals — from positioning and messaging to launch campaigns and post-launch optimization - Partner closely with product, design, and engineering to translate complex features into compelling narratives for retail and professional audiences - Create content and campaigns that resonate with technically sophisticated audiences — developers, quants, and DeFi power users - Collaborate with product and BD teams to activate distribution partnerships - Lead marketing strategy and execution for developer-focused programs, including hackathons, the Builder Program, and trading competitions - Build and manage relationships with developer communities, Discord ecosystems, and crypto-native builder networks - Monitor funnel performance and surface insights that inform product and marketing decisions - Work with BD, product, and brand teams to ensure GTM plans are tightly coordinated across all touchpoints - Contribute to broader brand and campaign work as a subject matter expert on trading and developer audiences

- 2–4 years of experience in growth, product, or lifecycle marketing — ideally at a crypto, fintech, or developer-tools company - Deep familiarity with DeFi, onchain trading products, or developer ecosystems - Communicate clearly and don't wait to be told what to build next - Strong written communication skills; able to write crisp copy and compelling positioning for technical audiences - Fluent across the modern AI stack and understand how to build AI-first marketing systems - Comfort with data — you know how to measure what matters and make decisions from it - Bonus: experience running hackathons, ambassador programs, or community-led growth initiatives - Located in NYC

- Competitive starting pay - A discretionary annual bonus - Long-term incentive in the form of a new hire equity grant - Comprehensive health plans - 401K with company matching - Paid Parental Leave - Flexible time off

Gemini is a cryptocurrency exchange and platform that enables users to buy, sell, and trade over 70 cryptocurrencies including Bitcoin and Solana. It serves as a trusted bridge between traditional finance and the cryptoeconomy, providing access for individuals and institutions to a decentralized future.