Brand Marketer

Slice of Joy (SOJ) is a manufacturer of delicious and nutritious confectionery products and functional snacks, founded in 2019. Our products range from protein bars to soft marshmallows, aimed not only at athletes but also at those who simply love sweet snacks.

- Develop and implement the company's brand strategy and individual brands, including positioning, values, and Tone of Voice; - Develop brand architecture, form mission and long-term image; - Manage brand style: create and ensure compliance with brand book and visual guidelines; - Organize and implement programs to increase brand awareness, work with reputation and image (including packaging, merch, presentations); - Conduct rebranding when necessary; - Participate in developing strategies for launching new products to the market; - Collaborate with teams: SMM, PR, and product marketing; - Analyze the market, competitors, and trends in FMCG and e-commerce.

- Experience in developing brand strategies and brand platforms; - Understanding of brand architecture; - Experience in creating brand books and communication guidelines; - Skill in building brand positioning; - Skill in analyzing competitors and consumer perception; - Experience interacting with designers, content teams, product marketing, and contractors.

- Competitive salary: base + KPI (discussed individually); - Official employment according to the Labor Code of the Russian Federation; - Schedule: 5/2 from 10:00 to 19:00; - Opportunity to implement your ideas and influence the development of the company's brands; - Fast growth with strong results; - Dynamic team: work in a professional environment that values initiative, fresh ideas, and openness to experiments; - Probation period of 3 months (may be shortened at the manager's discretion).

Slice of Joy (SOJ) appears to be a Dubai-based company selling food products, specifically bars, and marketing them for business-to-business distribution. The company’s site references product presentations, ordering support, and direct contact/WhatsApp sales inquiries.