CRM Manager

We’re looking for a CRM Manager to join our product team and build communications that genuinely help users — not just become “another email in the inbox.”

### What you'll be doing: - Run trigger-based and mass communications across channels (email, push notifications, etc.) - Develop, build, and launch campaigns — from ideation and layout (in Letteros) to QA and sending - Work with user segmentation based on the customer journey (CJM) - Conduct A/B testing: formulate hypotheses, set up experiments, and analyze results - Analyze campaign performance — from core CRM metrics to impact on user behavior - Collaborate with cross-functional teams: marketing, analytics, product, engineering, legal, etc. - Own the quality of campaign launches: validate segments, sending logic, rendering, and all details before going live

### What we expect from you: - Native or fluent Russian (both written and spoken) is required - 2+ years of experience in CRM communications - Experience with CDP/CRM platforms (e.g., Mindbox, Altcraft) - Strong understanding of customer journeys (CJM) and how communication impacts user experience - Data-driven mindset: ability to distinguish between surface metrics (e.g., email opens) and meaningful user actions - Experience with A/B testing: forming hypotheses, running experiments, and interpreting results beyond surface-level metrics - Experience collaborating with cross-functional teams - Experience working with large user bases (1M+ users) - High attention to detail and strong sense of ownership - Proactive mindset: not just executing tasks, but suggesting improvements - Strong taste in email communications — please share examples of brands whose emails you like and explain why (in your cover letter) - Basic SQL knowledge is a plus

### How we work: - Work from anywhere in the world: no location restrictions, salary paid in USD, travel-loving culture - No bureaucracy: efficient processes, horizontal and open communication, quick idea discussion and decision-making ### Benefits compensation: - Private medical insurance - Psychotherapy or language courses - Sports activities - Sick leave

Aviasales is a leading travel metasearch engine that allows users to search and compare cheap air tickets, hotels, and car rentals, redirecting them to airlines and agencies without selling tickets directly. It operates primarily in Eastern Europe, CIS, Asia, and other regions, with a monthly audience exceeding 15 million users as of 2021.