The vacancy is well-defined with clear responsibilities and requirements, but lacks some details on company and tech specifics.
Job description
We are looking for a highly strategic, results-driven, and entrepreneurial-minded individual to lead Growth, Marketing, and Partnerships for our Web3 ecosystem. The ideal candidate will have extensive experience in scaling blockchain projects, executing token launches (IDO/ICO), securing strategic partnerships, and driving adoption across Web3 communities and ecosystems.
Responsibilities
### Key Responsibilities
- Growth & Ecosystem Expansion
- Design and execute data-driven GTM strategies for product launches, token launches, and ecosystem expansion.
- Scale the project’s global footprint through multi-chain integrations, ecosystem partnerships, and developer onboarding initiatives.
- Leverage Web2 + Web3 hybrid growth models, including performance marketing, community engagement, influencer collaborations, and viral campaigns.
- Develop and oversee growth metrics, KPIs, and analytics dashboards to track marketing and acquisition performance.
- Strategic Partnerships & Business Development
- Lead B2B partnership development across blockchain protocols (L1s, L2s, DeFi, RWA, GameFi) and VC networks to establish impactful collaborations.
- Identify and facilitate high-value ecosystem partnerships, including wallets, exchanges, liquidity providers, and dApps.
- Represent the project at major industry events (Token2049, ETHGlobal, etc.), hosting meetups, networking sessions, and AMAs to drive engagement.
- Fundraising & Token Launches (IDO/ICO/TGE)
- Plan and execute fundraising initiatives, including IDO, ICO, and blockchain grant applications, securing multi-million-dollar capital from VCs and institutional players.
- Coordinate with launchpads, advisors, and investor networks to ensure a successful TGE strategy with high retention and market impact.
- Manage investor relations, ensuring a strong pipeline of strategic backers and institutional partners.
- Community & Marketing Leadership
- Oversee end-to-end marketing campaigns across social media (Twitter, Telegram, Discord, LinkedIn, Binance Square) to maximize brand visibility.
- Develop Web3-native marketing campaigns, including airdrops, staking incentives, ambassador programs, and influencer collaborations.
- Manage and grow a global Web3 community, designing incentivized campaigns (Zealy, Galxe) to engage users and drive retention.
- Lead the creation of SEO-optimized content, PR, and thought leadership pieces to position the project as an industry leader.
Requirements
### Who You Are
- Web3 Native – You live and breathe blockchain, crypto, and DeFi and have a strong network within the industry.
- Strategic & Execution-Oriented – You can design high-level strategies but also execute with speed and efficiency.
- Partnership & Fundraising Expert – You’ve closed major blockchain partnerships and raised funds from VCs, grants, and institutional players.
- Data-Driven Marketer – You don’t just run campaigns; you track, measure, and optimize for impact and ROI.
- Ecosystem Builder – You understand L1/L2 networks, dApps, liquidity incentives, and on-chain growth strategies.
- Community Growth Leader – You’ve built thriving Web3 communities from scratch, launched airdrops, ambassador programs, and viral campaigns.
Conditions
### Preferred Experience
- 5+ years in Growth, Marketing, and Partnerships, with at least 3 years in Web3.
- Track record of fundraising, executing TGEs (IDO/ICO), and securing ecosystem grants.
- Deep industry relationships across blockchains, VCs, launchpads, and Web3 influencers.
- Experience in SEO, PR, social media growth, and influencer collaborations.
- Strong technical understanding of blockchain ecosystems, DeFi, tokenomics, and smart contracts.
- Proven ability to scale teams, manage cross-functional projects, and drive revenue growth.
About Partnerverse
PARTNERVERSE LTD was a private limited company providing other information technology service activities and management consultancy services other than financial management. It was incorporated on 8 June 2022 and dissolved on 11 November 2025. Note: 'Partnerverse' also refers to Splunk's (now Cisco) partner program, but this response covers the company entity.