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Head of CRM / Retention

· remote · lead · full-time
crmigamingmarketing
3.6
AI Score
The vacancy has clear responsibilities but lacks compensation details and company information.
Job description
Looking for a Head of CRM / Retention with 2+ years in iGaming and leadership experience. Remote position.
Requirements
• Experience in iGaming (Tier-1 markets). • 2+ years in CRM/Retention, at least 1 year in a leadership role. • Ability to work with data and make decisions. • Leadership qualities. • English Upper-Intermediate+ and knowledge of Ukrainian. • Development and optimization of retention strategy (LTV, ARPU, retention). • Management of communications: email, push, SMS, in-app, WhatsApp, etc. • Analysis of player behavior, segmentation, A/B testing. • Leading a team and interacting with product, marketing, and analytics.
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