The vacancy is well-defined but lacks compensation details, affecting overall attractiveness.
no salary infono company socials
Job description
We are an international IT holding operating at the intersection of performance marketing, AI, and digital products.
Responsibilities
- Lead and scale the global traffic acquisition / performance marketing direction
- Manage traffic buying across multiple GEOs simultaneously
- Build acquisition strategies for EU, US, LATAM, MENA, APAC, and emerging markets
- Identify new traffic sources, arbitrage opportunities, and scalable acquisition channels
- Own performance metrics including CAC, CPA, ROI, ROMI, LTV, and retention efficiency
- Analyze auction dynamics, CPM/CPC fluctuations, conversion behavior, and traffic quality
- Launch, test, and rapidly scale new acquisition hypotheses
- Monitor global market trends, algorithm shifts, platform changes, and emerging acquisition opportunities
Requirements
- Strong hands-on (5+ years) experience in international traffic acquisition (EU/US markets required)
- Deep understanding of the global performance marketing ecosystem
- Expertise across Meta, TikTok, Google, Native, DSP, Programmatic, Affiliate ecosystems, and alternative traffic channels
- Experience working with multi-GEO products and campaigns
- Data-driven decision-making approach
- Ability to operate effectively in fast-moving, high-growth environments
- Strong advantage: experience in AI-first products, SaaS, affiliate ecosystems, ad-tech, or creator economy projects
- Nice to Have
- Strong network within the performance marketing ecosystem
- Understanding of alternative / non-traditional traffic acquisition channels
- Experience with AI automation, predictive analytics, or AI agents
- Experience building internal media buying infrastructure from scratch
- Strong market intuition and awareness of emerging traffic opportunities
- Startup or high-growth company background
Conditions
- Real influence on company growth strategy and scaling decisions
- International markets and large-scale budgets
- Opportunity to build and shape the direction almost from zero
- Work at the intersection of AI, analytics, and performance marketing
- Fast execution environment with minimal bureaucracy
