The vacancy is well-defined but lacks clarity on compensation and company details.
Job description
Rocket Group is seeking a talented Retention Manager ready to build unique player retention strategies.
Responsibilities
### Responsibilities
- Develop and implement player retention strategies based on segmentation and behavior analysis;
- Set up and launch automated CRM campaigns;
- Develop and manage loyalty programs, cashback, and personal bonuses;
- A/B test communications, offers, and trigger chains;
- Prepare reports on the effectiveness of retention activities.
Requirements
### Requirements
- At least 2 years of experience in player retention in IGaming;
- Experience with CRM systems and marketing platforms;
- Experience with email marketing services;
- Understanding of unit economics and cohort analysis;
- Basic knowledge of SQL for segmentation and data extraction.
Conditions
### Conditions
- Remote work format with a flexible schedule;
- Competitive pay based on interview results;
- Long-term strategy for working with the client base, transparent regulatory framework;
- Ready infrastructure for communication with users;
- Creative freedom in campaign development and support for experiments.
About Rocket Group
The Rocket Group is a mid-Missouri-based marketing and design agency founded in 2001, specializing in graphic design, web development, social media marketing, and brand development for businesses of all sizes.