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Job description
We are looking for a versatile Media Buyer to manage cross-platform traffic for mobile apps and lead generation. Join us to influence product development rapidly.
Responsibilities
### Responsibilities
- Cross-platform buying: manage traffic in Google (UAC and search) and Meta
- Dual front: work simultaneously with app installs under subscription and lead-gen under our offers
- Creatives: generate and test combinations, quickly discard non-working ones, refine successful ones
- Economics over CPI: keep CAC, ROAS, payback, trial-to-paid in mind, not just the top of the funnel
- Scaling: grow working combinations in new geos and segments
- Hypotheses: bring ideas yourself, don’t wait for ready briefs
Requirements
### Requirements
- Real experience: independently managing paid traffic with verifiable numbers
- Versatility: confidently work in both mobile UA and lead-gen, not just 'only Meta' or 'only UAC'
- Analytics: think in cohorts and unit economics, not just daily CPL
- Speed: hypothesis - test - conclusion - next, without monthly delays
- Independence: you can set up a campaign by yourself and explain why exactly this way
Conditions
### Conditions
- Flexibility: remote work from anywhere, convenient schedule
- Minimum bureaucracy: hypotheses go to test in days, without three-week approvals
- Real impact on the product: you’re not just 'spending budget', you influence what and how gets launched