The vacancy provides clear responsibilities and requirements but lacks compensation details and specific tech stack information.
Job description
Grayscale is the largest digital asset-focused investment platform in the world by AUM, offering a broad selection of digital asset investment products. Our firm combines traditional finance experience with digital asset leadership, providing institutional-grade solutions and client experiences.
Responsibilities
- Execute and refine Grayscale’s corporate social media strategy.
- Develop platform-specific strategies aligned with marketing and corporate priorities.
- Lead content lifecycle: ideation, drafting, editing, publishing, and optimization.
- Manage an editorial calendar aligned with product launches and market events.
- Create compelling content including social posts, blogs, and video scripts.
- Partner with design teams for high-impact visual assets.
- Deliver performance reporting and insights.
- Test and iterate content formats to improve engagement.
- Stay updated on social media trends and industry developments.
- Ensure content adheres to regulatory standards.
Requirements
- 3-6 years of experience in social media or content marketing.
- Strong understanding of digital asset markets.
- Experience with large corporate social media accounts.
- Exceptional writing and editing skills.
- Strong project management skills.
- Experience in regulated industries preferred.
- Experience creating or editing social media graphics.
About Grayscale
Grayscale Investments is an American digital currency asset management company that offers investment products like bitcoin trusts. It is a subsidiary of Digital Currency Group and focuses on cryptocurrency investments.