Product Analyst / BI Analyst

We are looking for a product analyst for the GoodDrop project — a platform in the iGaming niche / CS2 case opening.

• Analyze product and marketing metrics of the project. • Build and maintain BI dashboards for the team. • Analyze traffic efficiency by sources, geo, campaigns, partners, and cohorts. • Calculate and analyze key metrics: GGR, NGR, CAC, ROI/ROMI, Payback, LTV, Retention, ARPU, ARPPU. • Analyze the user funnel: registration → deposit → first activity → repeat deposit → retention. • Analyze FTD, repeat deposits, activity of paying users, and cohort profitability. • Assess the impact of bonuses, promotions, free cases, welcome mechanics, and deposit bonuses on the project's economy. • Prepare regular analytics on product, marketing, and unit economics. • Identify growth points: where to increase conversion, retention, repeat deposits, and traffic profitability. • Collaborate with marketing, product, and founders.

• Confidently work with SQL. • Work with BI systems: Power BI, Tableau, Looker, Metabase, Superset, or similar. • Build cohorts, funnels, retention reports, and LTV models. • Understand product and marketing metrics. • Be knowledgeable in unit economics and traffic profitability. • Explain complex data in simple terms. • Independently formulate hypotheses and find insights in data. • Work not only with reporting but also with business questions: what to scale, what to turn off, where margin is lost, which user segments are most valuable. • Experience as a product analyst, BI analyst, or marketing analyst for at least 2 years. • Experience with cohort analysis, retention, LTV, CAC, payback, and ROI. • Understanding of performance marketing and user acquisition economics. • Ability to work with large volumes of data and various sources. • Skill in turning data into concrete conclusions and recommendations for business.

• Work format: Remote. • Full-time or part-time is negotiable. • Fast communication via Telegram. • Work directly with the founder, marketing, and product team. • Minimum bureaucracy, quick decisions. • Work in a fast-growing iGaming project. • Direct influence on product, marketing, and project economics. • Opportunity to build a strong analytical system. • Quick access to data, team, and decision-making.

Gooddrop is pioneering sustainable cotton farming through controlled-environment vertical agriculture, drastically reducing water usage and land requirements compared to traditional methods. They are developing a traceable, technology-driven cotton supply platform for fashion brands seeking transparency and sustainability. Their UK-based operations aim to make low-impact cotton production globally scalable.