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Retention Manager

· remote · full-time
gamingigamingmarketing retention campaignsplayer segmentationbehavior analysisA/B testinggamificationTableauPower BIGoogle Data Studio
6.2
AI Score
The vacancy is clear in tasks and requirements but lacks compensation specifics and company details.
Job description
We are looking for a Retention Manager to work on player retention, loyalty programs, and engaging mechanics in an iGaming project.
Responsibilities
### Responsibilities - Develop and launch retention campaigns; - Work with player segmentation and behavior analysis; - Calculate the economics of promotions and evaluate the effectiveness of activities; - Launch A/B tests and validate hypotheses; - Work with metrics: MAU/DAU, LTV, ARPU, RR, GGR, NGR; - Analyze the market, competitors, and gaming mechanics.
Requirements
### Requirements - Experience in gambling / iGaming; - Experience launching tournaments, missions, quests, lotteries, jackpots, or bonus mechanics; - Understanding of gamification, progress, rewards, and gaming motivational cycles; - Strong analytical skills; - Experience with Tableau, Power BI, Google Data Studio, or similar tools.
Conditions
### Conditions - Fully remote format; - Salary depending on the grade.
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