The vacancy is well-defined in tasks and requirements but lacks salary specifics and company information.
Job description
LVLX-Partners is seeking a Head of Retention to develop CRM strategies and manage campaigns in the iGaming sector.
Responsibilities
- Develop CRM strategies including segmentation and lifecycle management.
- Plan and launch CRM campaigns across multiple channels.
- Optimize onboarding and retention flows.
- Manage bonus and promo mechanics.
- Create and maintain CRM content calendars.
- Analyze CRM metrics and conduct A/B testing.
- Coordinate with design, copywriters, BI, and tech teams.
- Report on CRM effectiveness and suggest optimizations.
Requirements
- Experience in CRM within iGaming.
- Experience with tier 2 and tier 3 geographies.
- Strong product logic and understanding of LTV and retention.
- Knowledge of CRM platforms like Customer.io.
- Data analysis skills.
- Ability to build hypotheses and conduct A/B testing.
- Systematic approach and decision-making skills.
Conditions
- Competitive salary discussed during the interview.
- Stable bi-weekly salary payments.
- Flexible work schedule (5/2 with flexible start).
- 20 working days of vacation, 4 days off.
- Fully paid sick leave/vacation.
- Partial compensation for education/medical after probation.
- Remote work.
- Access to MyBook corporate library.
About LVLX-Partners
LVLX Partners is an affiliate program in the iGaming industry that promotes the GETX brand, offering casino and bookmaker services under the Anjouan license, primarily targeting CIS and KZ regions. Launched in 2024, it operated in private mode initially and went public in mid-2025.